Music Marketing for the DIY Musician

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Business Basics for Musicians

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Informational Biography



Bobby Borg: former major label, independent, and DIY recording/touring artist, graduate of Berklee College of Music with a BA in Professional Music, educator at Musician’s Institute and UCLA Extension, music business consultant, guest speaker, contributor to international publications, and author of Billboard Books best-seller The Musician’s Handbook and Hal Leonard's Music Marketing For The DIY Musician Read Full Bio






1) Tell us about your new books: Music Marketing For the DIY Musician and Business Basics For Musicians


First, Music Marketing For The DIY Musician is a step-by-step guide to producing a fully integrated, customized, low-budget plan of attack for artists marketing their own music.

The goal is to help artists take control of their own destinies, save money and time, and eventually draw the full attention of top music industry professionals. It’s ultimately about making music that matters—and music that gets heard!  Read Full Interview







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